Skip to main content

Post Management

Create, publish and monitor Facebook and Instagram posts from one place.

Path: Marketing > Post Management

Auto-replies have their own guide: Post Auto-replies.

The posts list​

Switch between List and Grid view. Search by post text, or filter by platform, status and post type — there is no filter for account or for date. List view shows the post preview, account, platform, a Last Modified date, status, engagement and actions; there is no separate created-date or published-date column. Open the post to see its details and comment activity.

Like, comment and share counts refresh automatically when you open or filter the list, but only for posts whose numbers are more than an hour old — a fresh reaction on the platform can take up to an hour to show here.

Select rows for bulk actions such as delete or changing auto-reply state when the selected posts support it.

Where existing posts come from​

Connected Facebook and Instagram accounts synchronize their published posts. Sync only checks each account's roughly 50 most recent posts, so an older post that was never imported before will not show up this way — contact support to recover it. The source account must be active and connected; reconnect it from Channels if its access expired.

The first time you save account-wide auto-reply defaults, ReadyChatAI runs a one-time import of the full post history across all connected Facebook and Instagram accounts; it does not repeat on later saves.

If a published post disappears from every view with no warning, Facebook or Instagram most likely stopped serving it — removed on the platform, or the account lost access. Nothing is deleted on your side: ReadyChatAI keeps the record and restores it automatically once the platform confirms the post is reachable again.

Ads Manager campaigns​

Posts that belong to eligible Facebook or Instagram ad campaigns can also appear. ReadyChatAI manages the conversation attached to a post; it does not replace Ads Manager or change campaign budgets, audiences or delivery.

Creating a post​

Choose Create Post.

Choose the account​

Select an active Facebook Page or Instagram account. The available publishing options depend on the platform and the permissions granted when the channel was connected.

Write the post​

Add the caption and supported media. Preview the post and check links, spelling, cropping and account before saving. Platform rules still apply, so a format accepted by one network may be unavailable on another.

Save, schedule or publish​

  • Draft keeps the post in ReadyChatAI without publishing it.
  • Schedule sets a future date and time and marks the post Scheduled.
  • Publish sends it to the selected network.

Scheduling does not publish automatically — nothing checks scheduled posts and sends them at the chosen time. To actually publish one, edit it back to a draft and use Publish when the time comes.

Publishing can take a moment. Wait for the final status before trying again; repeating a publish action can create a duplicate on the social network.

Editing a post​

Drafts can be edited before publication. Once a post is published, its row Actions menu offers only View, which opens the original on the platform — Edit, Delete and bulk selection are unavailable here for any published post, regardless of what the platform itself would still allow. To change it, edit it directly on the platform or create a corrected post in ReadyChatAI.

Managing posts​

The row Actions menu depends on status: Draft, Scheduled and Failed posts can be edited, deleted or selected for bulk actions; Published posts offer only View. Deleting from ReadyChatAI and deleting from the social platform are different operations; read the confirmation before continuing.

To configure how the assistant answers comments, open the post and choose Configure Auto-replies, then follow Post Auto-replies.

Post statuses​

Common states include Draft, Scheduled, Publishing, Published and Failed. For a failure, open the post to read the reason before retrying. Reconnecting an account does not retroactively publish a failed post.

When publishing does not work​

  • Confirm that the selected account is active in Channels.
  • Check that your role can manage posts.
  • Verify the caption and media meet the selected network's rules.
  • Facebook publishing is capped at 200 posts per rolling hour and Instagram at 25 per rolling 24 hours, counted per business — going over either is rejected outright, not queued.
  • Refresh the list after the platform finishes processing.
  • If the post already exists on Facebook or Instagram, import or synchronize it instead of publishing it again.

Auto-reply setup and troubleshooting are covered in Post Auto-replies.